User blog comment:DBD Abyss/Call of Duty: Ghosts Nemesis DLC coming to Xbox Live August 5th/@comment-1187559-20140731181020/@comment-2080691-20140801051601

The thing I don't like about the current IW is that they're trying WAY too hard to do the popular thing, and in the process they're afraid to use their creativity so they only stick with things that they know will work. Not necessarily stuff that we will LOVE, but stuff that they are sure that we'll find decent.

Whereas Treyarch is a little bit more "out of the box". They're less afraid to explore with their game. Stuff like zombies, allowing players the option to use their favorite weapon from 2025 in the 1980's (custom single player loadouts) and branching storylines (although this obviously isn't the first game to do it, it's a feature that requires more time and effort than a linear storyline)... this stuff will be loved by some and hated by others, but at least they're willing to live with the positive feedback as well as the criticism.