User blog comment:Callofduty4/First strike for PC arriving this Friday, March 25/@comment-69.108.138.0-20110324024507/@comment-1511784-20110324040021

Because Activision is only interested in expanding their profits: 1) They milk franchises that are popular. 2) CoD focuses on Xbox 360, where the most people would be interested in buying the game, rather than PC, where it started. 3) They then make a deal with Microsoft to let them get CoD DLC first. 4) They raised the price of CoD DLC without adding anything extra. Feel free to add to this...

Point in short is Activision does not treat it's customers equal and gives off the appearance to only see people as sources of income.