User blog comment:Callofduty4/Updates on new Wikia layout/@comment-2050801-20100929211329/@comment-789991-20100929211535

Ya, it blows chunks. The new design is like everything Wikia has done as of late; half-baked.

One of the guys in IRC said it was designed to emulate WikiHow's layout, and considering that he's close to Wikia, he's probably correct.