User blog comment:AntiScootaTwo/Four new Black Ops 2 Personalization Packs coming to Xbox 360/@comment-9645468-20140429020359/@comment-1263839-20140429175203

Black Ops II is going stronger than MW3 was at this point, I think it's more Activision's desperation to recoup their "losses" with Ghosts by releasing more micro DLC.