User blog comment:Damac1214/Black Ops II Getting New Personalization Packs on Tuesday, March 4th/@comment-1854594-20140305024550/@comment-1055346-20140305040409

Treyarchs activity went up on twitter, and they kept changing their pro pic which I think was a way to get people to keep coming back to their page. In all reality though, each pro pic was just one of the new reticles from the Personalization Packs. I'm gonna hold out the hope that their gonna announce something Zombies related, but it seems unlikely.