User blog comment:Damac1214/New Personalization Packs coming to Call of Duty: Ghosts on February 20th/@comment-24490551-20140215215207/@comment-1593171-20140220024222

It was just a conclusion brought on by your observation about multiplayer, which has kind of been brewing since I noticed recent games like Halo 4 rely almost exclusively on internet for replayability.