User blog comment:Drkdragonz66/New Black Ops II Personalization Packs Leaked/@comment-1854594-20130519161931/@comment-1187559-20130519163846

"While the packs should be free to season pass owners" - Why? The season pass clearly advertised it would be for the map packs and not anything else. Besides, most players that brought BOII also got the Season Pass, by making it free to SP players there would likely be little to no profit.