John Rafacz was the Director of Communications and Social Media at Treyarch between 2012 and 2023, overseeing the social media communications of Call of Duty: Black Ops II, Call of Duty: Black Ops III, Call of Duty: Black Ops 4, Call of Duty: Black Ops Cold War, and Call of Duty: Vanguard for its Zombies mode.[2].
Prior to 2012, Rafacz was the Global Public Relations Manager for Activision, overseeing the releases of Call of Duty: Modern Warfare 2, Call of Duty: Black Ops and Call of Duty: Modern Warfare 3.
In May 2023, John Rafacz left Treyarch joining Respawn Entertainment as the Head of Global Comms for Apex Legends.[3]
Quotes[]
- "Zombies. Who could've guessed that when the undead first appeared in Call of Duty: World at War, that it would lead us here today? From that moment, Zombies sparked a love for fighting the undead, bringing it's unique DNA to the Call of Duty experience. Whether you're playing solo, or co-op, working to solve puzzles or unlock easter-eggs, facing wave after wave of the undead delivers fast, fun action with just one objective - survive."
- — John Rafacz during the Black Ops Cold War Zombies reveal